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It began with a motivated passion. One man's dedication to provide a message through entertainment has been the backbone of this website since the beginning.
In January of 2001, DJ Jake (now Essix) created his first website at DJJake.com. Later in the same year, he released Feminem.com. These websites expanded and evolved over the course of five years before they were finally merged into the Thunderground community seen today. The history of the Feminem.com website has been recorded by various versions and layouts from 2001 to 2006. These obsolete databases of past Feminem.com websites have been listed below for your entertainment. Past versions of other Essix/DJJake operated websites (i.e. DJJake.com, Essix.net, and TGround.com) are not available.
Content Disclaimer: Past versions of the Feminem.com websites are obsolete and do not represent Thunderground's current values and purpose, and should not be taken into serious account when overviewing this website. These obsolete databases have been provided to display how Feminem.com has grown and evolved over the course of time until it became the current version it exists as today.
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In The Beginning:
The Feminem.com domain name was obtained by DJ Jake on June 20th, 2001. The prior registrant had let his 1-year registration expire not long before that time. After claiming rights to the domain name, DJ Jake decided to register a second domain name, SlimAnus.com, on July 23rd, 2001. Although both domains would always point to the exact same website, SlimAnus.com was originally the primary domain name. With a near-completion of the premiere version of the website, it officially went online August 28th, 2001, the same time DJ Jake completed the 2nd version of his Eminem-bashing song, "The Really Slim Penis."
Original Purpose and Content:
The premiere version's purpose was to essentially host or provide information about various Eminem disses, including anything from diss songs, pictures, animations, and interviews. The basics of what would become the core of the website for the following years hadn't even been considered a major element (hate mail, shit list, comments, etc.). This version of the website primarily relied on the submissions of various fans, to ensure new disses and other content could eventually be added to the newly-conceptualized website. The website continued to grow in its infant stage under the watchful eyes of DJ Jake for the next 4 months, the shortest reign of any of the Feminem.com versions.
The Collapse of the Premiere Version:
At this point in time, SlimAnus.com was hosted on a free-for-all-members server through @Home, a company providing cable internet service to various customers including DJ Jake in the Phoenix, Arizona area. @Home suffered financially throughout 2001, officially declared bankruptcy and declared the free hosting service would no longer be accessible by 2002. This event, in combination with SlimAnus.com's html files being externally-scripted instead of internally-scripted (200+ files would have to be re-scripted to function properly on a different server), caused the end of the primary version of this website. In late December 2001, it was officially taken offline by DJ Jake.
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The Return of SlimAnus.com:
Looking for free alternative hosting locations, DJ Jake began creating a new version of SlimAnus.com instead of rescripting the invalid links from the premiere version. This version, dubbed the "Slim Anus version," officially went online April 15th, 2002, using the free hosting service of Brinkster (for 8 days). The @Home service was eventually replaced by Cox Communications, who once again made the free-for-members hosting service available early in 2002. Due to Brinkster's bandwidth limitations, SlimAnus.com relocated to Cox Communication's server. The next server problem would occur in July of 2002, when Cox refused to host the website due to its content. Since that July, this website has always been hosted through various hosting companies, paid for by DJ Jake.
Expanding the Realm of Defamation:
The Slim Anus version of Feminem.com expanded in several directions, primarily in relation to the actual visitors of the website. The highly popular sections of "Hate Mail," "Comments," and "Faggot of the Month" were created during the 6-month reign of the Slim Anus version. The defamation of Eminem continued as a major theme of the website, but now the fans of Eminem (dubbed Femi-Fans) were also legitimate targets. DJ Jake's witty and sarcasticly blatant sense of humor was often used when responding to Femi-Fan emails, quickly making "Hate Mail" a viewer favorite. To single out (and ultimately humiliate) the most pathetic Femi-Fan continually interested in sending hate mail to DJ Jake, the "Faggot of the Month" section was created. This defamatory section became a riot with both fans and haters alike, and the next 5 months would have viewers waiting in anticipation to see which Femi-Fan would earn the "honor." Overall, viewer interaction with Feminem.com continued to grow on a monthly basis, and each new month saw a larger and more crowded version of SlimAnus.com.
Impossible to Anticipate:
When Feminem.com was first created by DJ Jake, he knew not what to expect, and even less about which direction the website would take after being in operation for a year. While the premiere version was doomed to fall due to hosting problems, the Slim Anus version was approaching stagnation unless the website was revamped with the foresight to expand with new content in the years to come. Months prior to the end of the Slim Anus version, DJ Jake had already conceptualized the necessary revisions. Since it had been decided that "Slim Anus" was not the greatest of disses directed at Eminem (and "SlimAnus.com" sounded more like a pornographic website), the Feminem.com domain was destined to represent the website in the following version.
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The Beginnings of Credibility:
The Feminem version of Feminem.com was released on September 30th, 2002. Along with expanding sections in anticipation of future content, the website also underwent a significant facelift, giving it the first hint of professionalism it had ever seen. To coincide with this change, Feminem.com began to wean away from the opinionated nature of the website, and start posting more factual information about Eminem. Although the opinions and subjective point of views were still commonly seen throughout the Feminem version, it gradually grew more objective, especially in 2003. The core of Feminem.com continued to revolve around the education or humiliation of Femi-Fans through "Hate Mail," "Faggot of the Month," "Shit List," and other various dissing sections. The Eminem/Femi-Fan bashing reached its height during the Feminem version thanks to the appropriate factual material supporting the opinions of the DJ Jake.
The Hierarchy of Command:
DJ Jake randomly created the AOD (Army of DEATH [Discredit Eminem And Terminate Him]) in October 2002. This elite group of supporters, chosen by DJ Jake, would essentially represent a command structure of Feminem.com, although 99% of the work was still done by DJ Jake. The AOD was composed of various individuals that despised Eminem and his mainstream horde of followers and would work toward the goal of discrediting him and ending his reign. The AOD primarily functioned as an advisory board for DJ Jake where members could discuss ideas for Feminem.com. Members would also submit disses and information concerning Eminem that might be useful on the website. However, despite this group of supporters, Feminem.com continued to rely exclusively on the motivations and intentions of DJ Jake.
Questioning the Foundation:
Since its beginning and until the end of the Feminem version, Feminem.com had been considered a "hate" website. The motivations of DJ Jake relied upon that emotion in order for the website to expand and undergo continual updates. One very important event occurred on November 5th, 2002, that would forever change DJ Jake and Feminem.com. The underground music group Insane Clown Posse released their 6th and final Joker's Card, "The Wraith: Shangri-La." Upon listening to the messages of faith, righteousness, and eternal happiness found throughout the album, DJ Jake's foundation of beliefs was forever altered. With the "hatred" stance of Feminem.com now being questioned, the updates seemingly came to a screeching halt by December 2002. While DJ Jake decided what to do about this revelation, Feminem.com fell into a void of stagnant content. This null in activity would come to an end in March of 2003, with the Iraqi war sparking DJ Jake to emerge from the shadows of silence.
The Gradual Decline of Hatred:
With the return of its webmaster, Feminem.com continued along exactly as it had left off, but with an entirely different motivation. Instead of hating Eminem, it was decided that it would be better to discredit him and point out his wrongdoings in the hopes of educating the various Femi-Fans still blindly following their popular idol. Passion was once again evoked in updating the website thanks to the newfound hopes that Feminem.com would have a positive influence on the world, instead of just an entertaining message of hate. All sections of the website continued to receive updates, and DJ Jake continued to obliterate Femi-Fans in the "Hate Mail" section, typically responding in a way more concurrent with the stance of the website. Eminem was still commonly despised, but Feminem.com now used the truth and an objective point of view to get its message across to various viewers, particularlly the Femi-Fans.
The Demands of Higher Powers:
By June 2003, and due to the popularity of the website, DJ Jake only accepted correspondence a few days per month. In addition, DJ Jake had recently graduated from college, and was out to begin his career with a "real" job. Motivation to update Feminem.com began to wane once again, but this time it was due to DJ Jake's maturity and his now post-graduate "grown up" status. The supporters of Feminem.com continued to visit, and began to push the idea for a forum community. Thinking this would help alleviate some of the responsibilities of the website, The Feminem.com forum community was opened to the public in October 2003. Feminem.com updates primarily halted with the release of the forum, now that viewers could take matters into their own hands, interactivelly. Now working full-time in his field, DJ Jake began to view the website as an embarassment due to the immature content commonly displayed throughout most sections. This dissatisfaction had existed since the month of his graduation, but time never permitted him to revise the website in an apporpriate manner. At the end of 2003, DJ Jake pulled the plug on the main website he viewed to be obsolete, leaving the forum the last standing section of Feminem.com.
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Maturity, Credibility, Truth:
The collapse of the Feminem version of the website had been foreseen since the end of 2002, when the foundation of Feminem.com had already been shaken one month into its release. The inevitable growth and maturity of DJ Jake overrode the obsolete opinions and hatred the old versions of the website commonly displayed. Unsure at first if the website would be recreated, DJ Jake finally decided to bring back Feminem.com, but with an entirely different foundation and purpose. The website would now be exclusively structured upon factual material, objective points of view, open-mindedness and clear reasoning. This stance created an ultimate air of credibility that any "hater" of the website was unable to overturn, typically because of the "hater's" ignorance and misconceptions. The purpose of the website evolved to promote the aspects of individuality and originality. Eminem was now dubbed The Queen of the Mainstream, and was The Prime Example for Feminem.com to use in order to show the superficial/ unethical/ ignorant/ unoriginal/ conforming ways of the world in general. Essentially, Feminem.com became a force of enlightenment, and a beacon to those who relate to the values and beliefs of the website.
Feminem.com's Forum Community:
With the core website of Feminem.com taken offline, the forum remained the only workable aspect of the website. This also began a new chapter for Feminem.com, as users could gather together and form an online community and post information of their own instead of waiting for the webmaster to post submitted content. The forum started as naive as the premiere version of Feminem.com as it was unable to anticipate which sections would be heavily trafficked, and which direction it would eventually take to expand. Regardless, the forum was a success and less than a year into its operation, the forum already embodied 100,000 messages posted by hundreds of members. With the primary website under construction, the forum quickly became the heart of Feminem.com.
The Rebuilding of Feminem.com:
Work resumed on the core website of Feminem.com in the early half of 2004. Originally started as The Queen of the Mainstream version, the Prime Example concept quickly took over and integrated itself into every aspect of the website. Various sections were brought back from the Feminem version of the website either as continuing sections, or obsolete archives. Brand new sections, definitions, and ideas were conceptualized, including detailed information analyzing Eminem and the term of "Bread Crust" addressing the previously-known-as Femi-Fans. To coincide with his eternally changed attitude and belief structure, DJ Jake adopted the new alias of "Essix" to separate himself from the obsolete and hateful actions in the past. The switch was made official with the end-all release of DJ Jake's LP "Reactions" album on December 14th, 2004. Clearly, where many people would rather shun and forget their past, Essix openly proclaims it, learns from it, moves on, and hopes that others can learn from the past events as well.
Expansions and Retractions:
While 2004 primarily focused upon rebuilding the foundation of Feminem.com, the early half of 2005 saw the actual reconstruction of the website. With the advent of the growing forum community and the installation of a website history archive, Feminem.com continued to reach new heights in size. Although Essix had high ambitions to complete The Prime Example version by the end of 2005, personal events in his life caused his motivations to shift. This temporarily caused the website to close in June/July 2005 for a few weeks while Essix sorted through these events. Upon reactivation of the forum and website, work was halted on Feminem.com pending the decision of Essix to continue on the same path, or take the website in a new direction. Meanwhile, the forum continued to expand and evolve despite the stagnancy of the homepage.
The Coming of Thunderground:
By the end of 2005, Essix had brainstormed a new path for his websites, which would work to promote a specific set of open-minded values instead of singling out any one particular person for his or her actions. The Prime Example version of Feminem.com was never completed, and instead a larger project was put in its place: Thunderground. Thunderground originally started as the business DJ Jake founded in 2004, but it was then chosen to represent all official Feminem.com related projects. Essix's other websites (Essix.net and TGround.com) would be combined into one supersite encompassing every aspect of the Essix persona, including Feminem.com and the forum community. This ambitious project was set into motion at the start of 2006, and was finally revealed in December 2006, ending The Prime Example version of Feminem.com.
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© 2001-2006 Thunderground, Essix
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